Communication on sustainability in Spanish universities: analysis of websites, scientific papers and impact in social media
Entity
UAM. Departamento de Ecología; UAM. Departamento de Psicología Social y MetodologíaPublisher
MDPIDate
2020-10-08Citation
10.3390/su12198278
Sustainability 12.19 (2020): 8278
ISSN
2071-1050DOI
10.3390/su12198278Funded by
This research was funded by the Madrid Regional Government and the European Social Fund, Project “Towards the Consolidation of Inclusive Cities: A Challenge for Madrid” (H2019/HUM-5744)Project
Comunidad de Madrid. H2019/HUM-5744/CM-INCLUSIVA-CMEditor's Version
https://doi.org/10.3390/su12198278Subjects
Spanish universities; communication on sustainability; university websites; bibliometric indicators; social media; Biblioteconomía y DocumentaciónRights
© 2020 by the authorsAbstract
This study analyses how Spanish universities are communicating their commitment to
sustainability to society. That entailed analysing the content of their websites and their scientific
papers in sustainability science and technologies and measuring the impact of such research in social
media. Results obtained from bibliometric approaches and institutional document analysis attest to
intensified interest in sustainability among Spanish universities in recent years. The findings revealed
an increase in the number of universities using terms associated with sustainability to designate the
governing bodies. The present study also uses an activity index to identify universities that devote
high effort to research on sustainability and seven Spanish universities were identified with output
greater than 3% of the total. Mentions in social media were observed to have grown significantly in
the last 10 years, with 38% of the sustainability papers receiving such attention, compared to 21% in
2010. Publications in open access journals have had a greater impact on social media, especially on
Twitter and Facebook. The analysis of university websites showed that only 30% had social media
accounts and only 6% blogs specifically designed to disseminate their sustainability activities
Files in this item
Google Scholar:De Filippo, Daniela
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Benayas del Álamo, Fco. Javier
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Peña, Karem
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Sánchez Fernández, Flor
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